Date:
Wed 24 May 2017
By: Alex Stead
Every industry strives to achieve customer loyalty. A loyal relationship is a lasting one and can lead to customers becoming brand evangelists - encouraging others to use your brand above others.
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Date:
Wed 9 Nov 2016
By: Alexander Stead
There are so many loyalty programmes, one need only look in a wallet to see club cards and points cards from all over the high street.
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Date:
Wed 19 Oct 2016
By: Alexander Stead
Ovation Incentives to power international gift card options for award-winning Best Western Rewards loyalty programme.
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Date:
Thu 23 Jun 2016
By: Riaz Resh
E-Vouchers and other forms of digital payments have been instrumental at times of crisis. Emerging technologies have made it easier than ever to respond to a disaster, and to streamline...
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Date:
Mon 25 Apr 2016
By: Riaz Resh
The Financial Times states that Customer Loyalty “ can be said to have occurred if people choose touse a particular shop or buy one particular product, rather than use other...
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Date:
Mon 14 Mar 2016
By: Riaz Resh
Bain and Company[1] have analysed companies that have top notch customer experience and discovered the traits they have and the revenue growth that they can enjoy as a result.
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Date:
Tue 27 Jan 2015
By: Riaz Resh
Customer Loyalty Programmes are a fantastic way of attracting new customers to a business as well as retaining current ones.
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Date:
Wed 17 Dec 2014
By: Riaz Resh
Sales may be the driving force behind your marketing campaign, but it’s important to remember that customer loyalty is central to your profit margin.
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Date:
Wed 27 Aug 2014
By: Riaz Resh
As a business, your profit margin depends on you offering a fantastic service and making those much-needed sales.
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Date:
Fri 25 Apr 2014
By: Riaz Resh
The introduction of internet shopping has been a marvellous thing, and revolutionary in many ways. However, it has also created a target market of fickle consumers who can move on...
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