White Papers

	Ovation Incentives has collated a range of white paper relating to the motivation and incentives industry. These white papers and guides contain expert opinions, and relevant research to help you to make the right decisions regarding your incentive programme.
	Efficient management of European and Global Online Access Panels through Incentivisation and Recognition (MAFO) When online research matured and online access panels were conceived, incentivising panel members became an engagement/retention and an operational/cost-benefit issue. In this paper the author will investigate the role of incentives on response rates and perceived costs. Download PDF	Vouchers and gift cards - Corporate incentives - Marketing news - Marketing magazine Salary freezes, redundancies and continued concerns over the strength of the economic recovery have led to many companies making incentives a key way to motivate a lackluster workforce, writes James Quilter. Download PDF
	Making The Case For Sales Incentives To The Tune Of 10% ROI - by Marketing Innovator Though sales incentives are widely used and represent a $127+ billion-plus industry,1 businesses are increasingly more inclined to require documented proof of results these days. Download PDF